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Exploring Emerging Trends in the MICE Industry: Chang Jung Christian University Faculty and Students Visit ICC Tainan
Jun 04, 2025
To deepen students’ understanding of the latest trends in the Meetings, Incentives, Conferences, and Exhibitions (MICE) industry, a group of 30 students and faculty members from the Department of International Business at Chang Jung Christian University (CJCU) visited the ICC Tainan. Led by Associate Professor and Department Chair Dr. Chuang Li-Min, and Professor He Yi-Hui, the delegation engaged in an insightful academic-industry exchange.
Dr. Chuang highlighted that the visit coincides with Taiwan hosting the 2025 IAPCO Annual Meeting and General Assembly in Taipei. Organized by the International Association of Professional Congress Organisers (IAPCO)—a UK-based non-profit promoting global standards and professional development in conference organization—the event will bring together leading MICE professionals from around the world under the theme “We Are of a Tribe.” Taiwan’s GIS Group and A Leading Co. are among the association’s 138 member companies from 38 countries.
During the exchange, GIS Group introduced its core business areas and shared firsthand insights into hosting the IAPCO Annual Meeting. The discussion covered global MICE industry practices and key success factors in executing international events. Students gained valuable perspectives on real-world operations and were encouraged to explore careers in the industry.
The group also toured ICC Tainan, experiencing the venue’s facilities, smart technologies, and sustainability initiatives. Opened in 2022, ICC Tainan spans 5.2 hectares, featuring over 10,000 square meters of indoor exhibition space, 600 standard booths, a 1,000-person conference hall, an 800-person hall, five 100-person meeting rooms, and three 20-person rooms.
With its green building features—including 34,375 planted trees absorbing 7,060 tons of carbon, an energy-saving HVAC system reducing electricity use by 35%, and solar panels generating power for over 1,300 households annually—ICC Tainan is a model of environmentally responsible infrastructure.
Dr. Chuang noted that ICC Tainan’s proximity to CJCU, along with the MICE industry’s increasing focus on smart technologies and sustainability, makes it an ideal partner for talent development. With improved infrastructure, quality services, and strong policy backing, Taiwan continues to rise as a global destination for business and MICE events. The visit not only strengthened academia-industry ties but also broadened students’ global outlook and competitiveness, setting the foundation for continued collaboration in nurturing the next generation of MICE professionals and advancing innovation and sustainability in the industry.
News Link:https://reurl.cc/eMrrMj
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